Case Studies…

Scholl Jump Into Summer

The Concept

  • The client wanted to launch their new brand extensions to the product.

  • Present to a maximum amount of target market over a weeks campaign.

  • Create awareness at the same time have customer interaction

The Process

  • We negotiated a rate with the organizers of the Horse Show, with emphasis on a prominent location.

  • Came up with a stand design for the same that had a WOW factor.

  • Had beauticians on the stand that were giving treatment to the visitors as well as product knowledge.

The Result

  • The stand won Stand of the year by Retail Excellence Ireland at the event beating over 200 stands.

  • Customer interaction was at a maximum over the 5 days.

  • Client saw awareness and substantial market returns over the following months.

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